Jobs
At this point, we are looking for:
CONTENT MARKETING SPECIALIST
Principal Duties and Responsibilities:
- Development of marketing and sales content in various formats in cooperation with other departments of the company (e.g. blog entries, whitepapers, webinars, e-books, posts on Social Media, mailings, Infographics, podcasts, product and company portfolio and others)
- Content management on the company’s own channels
- Developing a content calendar in cooperation with the company’s sales department
- Measuring the effectiveness of content with the use of analytical tools: Google Analitycs, Google Search Console, Meta Business Manager, others, e.g. SoTrender)
- Working on tactics of acquiring leads and warming up leads
- Supporting the sales department in developing promotional materials
- Observing trends in the field of marketing content and recommending actions in line with market trends
- Cooperation with external entities in conducting marketing activities
Required skills and experience:
- Excellent written and verbal English communication skills
- Experience in B2B marketing (min. 2+ years)
- Experience in creating content (min. 2+ years) focused on SEO optimization
- Experience in working with tools such as Google Analytics, Google Search Console, Meta Business Manager
- Very good knowledge of MS Office (Word, PowerPoint, Excel)
- Pro-activity in action
- Minimum 2 – 4 years of experience in project management
- Position is based in Warsaw/Poland and might be a hybrid of office & remote work
- B2B contract, extra benefits related to individual self- development